Bart Reitter being inducted into the BCI Quarter Century Club!

BART REITTER:    42 YEARS IN THE BATTERY INDUSTRY!

Bart Reitter headed Cobra's talented team over the past several decades taking the company from a startup operation to the multimillion dollar company it is today. Bart continues to remain involved with the industry and Cobra’s customers, allowing both continuity and the ability to draw on his leadership experience and outstanding knowledge of the industry. Working with our customer base since the early 1970’s, Bart remains a fixture in the industry, being a forerunner of product development and growth.


Peter Sheehan, President of Cobra Wire & Cable, A Division of EIS, Inc. said more than ever, we look towards the future. Peter stated “We are very pleased Bart agreed to be part of our continued growth in the UPS and telecommunication markets. His proven abilities will allow Cobra to maintain its close relationships with our valued customers, a virtual “Who’s Who” in the battery industry, as well as build on the future. It is an ideal situation.”

Cobra Wire & Cable, A Division of EIS, Inc. produces battery systems cable for battery chargers and forklifts, DC power cable and connectivity for various markets including industrial battery markets, UPS, central office, data centers, telecommunications, communication shelters, marine applications, and the solar energy market. Cobra Wire & Cable is part of EIS Inc., a wholly-owned subsidiary of Genuine Parts Company (NYSE: GPC).